We help you win and develop international business. Our proposition is straightforward: Business English is the most effective method of cross border communication. It is the fundamental building block in winning clients across the globe. Without a high performance language strategy and skills organizations restrict growth opportunities. Expectations and benchmarks are accepted at local not worldwide levels. Clients lose patience and go elsewhere. Organizations do not get engagement from their employees who leave.
We prepare Iranian organizations to think, speak and act globally. Effective personal communication, corporate presentation and awareness of cultural norms are the start point for success. Basic English is insufficient. Key employees, current and high potential leaders at all levels must use effective Business English to promote their company, services and products. Executives at all levels must be engaging when representing the company’s history, vision and competitive position. Competent and confident Business English combined with international awareness enables you to present yourself and your organization brand in a positive light. A competitive advantage, your people represent your organizational edge.
The credibility from knowing what you want to say, and presenting what you say professionally means you can ask the right questions, listen, test understanding and sell the benefits of doing business with your organization. Open two-way communication minimizes misunderstanding and helps you negotiate and develop robust commercial partnerships. You and your organization stand out internationally as customer friendly and easy to do business with. Future success in winning and growing sustainable business is the outcome.
The World Bank highlights that Iran’s economy is characterized by the hydrocarbon sector, agriculture and services sectors, and a noticeable state presence in manufacturing and financial services. There is additionally a thriving SME and start up sector which provides a favorable opportunity for companies that are inclined to enter Iranian market.
Our role is to minimize the risks as we collaboratively help you capitalize on the massive opportunity. We help you or your organization navigate the ‘surprises’ and challenges and as some described it ‘opaque’ risks of doing business in Iran. We are a recognized and trusted center of expertise for enterprises, professional associations, chambers and trade offices seeking to enter, raise their profile or increase their sales within the Iranian market. Our professional experts in consultancy services help your organization improve collaboration with Iranian enterprises. For those who might want to test or enter the market through providing services or purchasing products such as food, minerals, petrochemicals, handicrafts, etc., we have the right connections to enable you to cultivate and deliver on opportunities. We help you operate effectively within the Iranian cultural context to negotiate and build strong commercial partnerships.
Our passion is to help you develop and deliver on possibilities by tapping on the existing opportunities. We accomplish this by acknowledging as our start point that business is personal. Business is only as good as the relationship, mutual understanding, trust that people working together have about what results they want to achieve. In this respect we set our standards high. We help international companies have a smooth touchdown in Iran.
We prepare Iranian organizations to not only think but act globally in promoting and developing their business outside Iran. Our start point is that effective personal communication, corporate presentation and awareness of international standards and cultural differences is central to success. Consultancy services can be a key element to success in surmounting cultural differences and rising international awareness in business for enterprises. English has emerged as the common language for business. It’s critical today that certain employees and leaders can use English to promote their company and its products. This involves being able to engage others when describing the company’s position in the market, its history and its competitive position. Effective English is needed to ask the right questions, listen and respond to questions about specific products and services, and negotiate.
There are often national and cultural differences that act as barriers to effective communication. Intercultural differences combined with limited understanding of the basics of Business English can have a major but often invisible impact on international business. How Business English is used and understood on a website, by email, face-to-face as well as group meetings. Subtle but important cultural variations and misunderstandings can act as roadblocks to successful business relationships and product promotion.
We help your staff adapt to and demonstrate intercultural competence and build better relationships with global professionals implementing our consultancy services. We have expertise in Teaching English as a foreign language and extensive experience in helping business professionals prepare international conference presentations. We help you and your leaders and sales negotiators get your messaging streamlined and get a positive persuasive message across in both informal networking and formal conference presentations.